Important Social Media Statistics

Want to take a deeper look into social media? We’ve found a ton of statistics that will help you better understand social networks and how people use them. We found some great statistics for Facebook, Twitter, and YouTube.

Facebook PrivacyFacebook

  • Facebook users share 2.5 billion pieces of content in a single day (Source: Nielsen)
  • 55 million status updates are made each day (Source: KISSmetrics)
  • 25% of Facebook users don’t bother with their privacy settings. (Source: Business Insider)
  • 4.5 billion likes are generated daily (Source: Zephoria)
  • 70% of business-to-consumer marketers have acquired a customer through Facebook (Source: Hubspot)


  • 400 million tweets are sent each day (Source: Nielsen)
  • There are 200 million monthly active users (Source: Digital Marketing Ramblings)
  • Users spend an average of 170 minutes per month on the social network (Source: Digital Marketing Ramblings)
  • 50% of technology companies have acquired a customer through Twitter (Source: Hubspot)
  • 8% of U.S. Internet users use Twitter (Source: Brandon Gaille)


  • There are 1 billion active users each month. (Source: Huffington Post)
  • 100 hours of video is uploaded each minute (Source: KPCB)
  • 4 billion hours of video is watched each month (Source: Jeff Bullas)
  • 700 YouTube video links are shared on Twitter every minute (Source: Stream Send)
  • YouTube is localized in 56 countries and across 61 languages (Source: YouTube)

Which statistic surprised you the most?


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