Building Your Pinterest Audience

pinterestPinterest is a unique social media platform that relies on the visual. It is a bookmarking site where people can share photos of their favorite interests, hobbies, and events. If you’re on Pinterest and looking to increase your following, here are a few tips:

Get on board with trending topics:

Topics that are trending get searched more on Pinterest. If you have a pin that fits the trending keywords, you’ll gain more traffic. It pays to pay attention to trending topics. A good way to find out what’s trending is to hit up Google. Visiting this site, http://www.google.com/trends/hottrends, can help you determine what is currently popular.

Build niched boards:

The most popular pinners on Pinterest have a large number of boards. A more niched board gives it a better chance that it will be found and followed. If you have a “My Style” board, you could break it up into smaller boards, either divided by the kind of styles you’re pinning or by seasons. By refining your boards, you have a better chance of gaining more followers.

Use keywords in your pins:

Paying attention to SEO is important with pinning. If you’re on target with the keywords you use on boards and on pins, you’ll gain more followers who are using those search keywords.

Pin to your most popular boards:

Do you have boards that have more followers than the others? Post to them with more frequency. If more people are following these boards there is a higher chance you’ll get more repins, which will help lead to more followers.

These are just a few tips to help increase your Pinterest audience. Watch out, though! The site can be kind of addicting!

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2 thoughts on “Building Your Pinterest Audience

  1. Have you ever considered about adding a little bit more than just your articles?
    I mean, what you say is fundamental and all. However imagine if you
    added some great visuals or video clips to give your posts more, “pop”!
    Your content is excellent but with images and videos, this website could certainly be one of the
    very best in its field. Great blog!

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